According to an article on Forbes, US digital marketing spending will be near $120 billion by 2021. Investment in paid search, display advertising, social media advertising, online video advertising, and email marketing will pace to 46% of all advertising in 5 years. The millennial buying power will grow with budgets shifting away from volume and toward value. Online video will see the most upward mobility with both big and small advertisers alike will love the reach and target ability of online video.
Internship of the Week:
Zeeland Farm Services in Zeeland, MI is seeking a Marketing Intern that will work on their social media, website content, company employee events, and work on retail and food service products to launch their new e-commerce site and in-store retail promotions. It starts in May and ends Mid-August. It is a paid internship and is 32 hours a week and $10 an hour.
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