Mars has started media buying reviews in countries such as the United Kingdom, China, India, Germany, Australia, New Zealand, Japan, and Southeast Asia. The company is starting to spilt out its media planning and buying operations. Mars has worked with Publicis Groupe's Zenith in the U.K. on media buying for more
than 20 years. The are not looking to put all of the buying into a single agency internationally. They decided to do this move since marketers and agencies were having a tough time keeping up with the technological change.
Internship Opportunity of the day:
The Grand Rapids Drive is looking for a Game Day Operations Intern. They would be in charge of helping out with community events and promotions on game day and assist the marketing department with additional projects as needed. Those that are interested can apply to the link at: http://nbateamjobs.teamworkonline.com/teamwork/r.cfm?i=101885
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